Reels have quickly become Instagram’s most popular feature! These quick videos are one of the best tools to have in your arsenal when it comes to engaging with your audience and putting yourself out there to grow your brand.
When you post an image on Instagram, it mainly reaches those who are already following you. What’s great about Reels is that when executed well, your reels can reach thousands, (even millions!) of views that can turn into followers and customers.
Yes, reels can grow your business! Here are a few ways to use Reels to boost engagement and generate income:
- Show us the Behind-the-Scenes
Potential clients love seeing your process and feeling like they’re getting a backstage pass to what you do. Give your followers a peek into your world by showing us the reality of being a business owner and what the process of working and creating is like for you. Remember to share the good and the not-so-good! Nothing is more relatable than imperfection.
- Discuss Launches and Sales in Your Reels
Some brands make the mistake of only using reels for fun and rarely discuss their business at all. Yes, your ideal client wants to see you and your personality shine through, but don’t forget to point their attention back to your business! Make reels that creatively promote upcoming launches or sales you’re having this month to boost interest in your business and push for the sale.
- Share Product Tutorials & How-To Videos
If you have a product-based business, tutorials are an ideal way to pique customers’ interest. There’s nothing better than seeing the creator use the product they are promoting. If you have a service-based business, you can create how-to videos that showcase your knowledge and expertise in your field.
- Don’t Forget to Leverage Trends
Hopping on Reel trends is a smart way to capitalize on what people are currently interested in. You can use trending audio and tailor it to your specific brand. So when you discover a popular sound or voiceover, find a way to make it your own and seamlessly incorporate your business in it.
- Always Be Authentically You
Even with all the trends, don’t forget to just be yourself! There’s nothing your audience loves more than seeing you do what you do best.
If you’re looking to grow your business with Reels and want reel results, Brand-It Strategies is the way to go! We’ve mastered the art of using reels to catapult your business by getting your content seen and shared so your reels not only perform but promote your business and drive sales.
With our Reel-It package you’ll get:
- 100 edited reels filmed at up to 5 locations
- Marketing strategy for planning and posting
- A monthly audit/meeting reviewing data analytics and metrics
Using reels to grow your brand doesn’t have to be overwhelming with Brand-It in your corner. Contact us today and let’s start reeling in the business! 😉
NEED HELP FILMING AND EDITING YOUR NEXT REEL?
- Email us at contact@branditstrategies.com
- Call us at (202) 599-5358
- Fill out the form below